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GRAND AWARD WINNERS ANNOUNCED FOR 20th ANNIVERSARY GALAXY AWARDS COMPETITION
HAMBURG PHILHARMONIC ORCHESTRA TAKES BEST OF SHOW ---- NEW YORK, NY – October 27, 2009 - The winners of the 2009 International GALAXY Awards honoring excellence in product and service marketing were announced today. Over 580 entries were received from 21 countries: Austria, Belgium, Canada, Denmark, French West Indies, Germany, Hong Kong, Italy, Japan, Korea, Luxembourg, Macau, Mexico, People's Republic of China, Poland, Russia, Sri Lanka, Switzerland, Turkey, the United Kingdom, and the United States. Jung von Matt/relations (GERMANY) took the top honor on behalf of the PHILHARMONISCHES ORCHESTER HAMBURG for staging a surprising and extremely dynamic publicity campaign. One hundred musicians performed in 50 locations throughout Hamburg, on one evening, attended by over 10,000 people, and broadcast live online. Billed as "the biggest concert in the world," the event was certified by the Guinness Book of World Records. The judges were "wow"ed by the "brilliant execution" of this "great concept". They praised the "effectiveness of the idea which demonstrated the magnitude of the event." "Well done!" In their respective categories, the other Grand Award winners were: |
ADVERTISING |
Image Boutique Production Ltd ANHEUSER-BUSCH INBEV. (CHINA) CO LTD. Budweiser CNY 2009 - Landmark (HONG KONG) |
ANNUAL REPORTS |
Bertelsmann AG Annual Report 2008 (GERMANY) |
BROCHURES |
Pleon GmbH METRO GROUP Welcome to the real, - Future Store - A journey into the future of retail (GERMANY) |
COPYWRITING |
Red Indians Publishing GmbH & KÖCKRITZDÖRRICH GMBH ramp Magazine - Long Live Sport (GERMANY) |
DESIGN |
Kerry Communication Limited KERRY PROPERTIES LIMITED Dress Circle (HONG KONG) |
VIDEOS & DVD's |
facts+fiction GmbH BAYER AG
Bayer Imagefilm |
PROMOTION |
Yellow Creative (HK) Limited CLP POWER HONG KONG LIMITED CLP Customer Channels Communications Campaign (HONG KONG) |
PUBLICITY |
Jung von Matt/relations GmbH PHILHARMONISCHES ORCHESTER HAMBURG The biggest concert in the world (GERMANY) |
WEBSITES |
Oval Design Limited Company Website (HONG KONG) |
In addition to the Grand Awards, Gold, Silver, Bronze and Honors awards were presented to the top third scoring entries. Judging procedures were carried out by the top marketing consultant firms and corporate marketing departments throughout the world.
The GALAXY Award symbolizes the assembly of numerous disciplines that create marketing excellence. The GALAXY Awards honors the professionals who contribute to the process of building image, creating profit, and making a difference in the market place.
Mission Statement | Award Winners | Quotes & Comments
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